Research scope
The question and the reference set.
Agreed together.- ✓ Defined category and geography
- ✓ Sources and permitted use
- ✓ Reference accounts and inclusion rules
- ✓ A named research owner
A pilot begins with an agreed job. Availability, usage limits and pricing are confirmed separately.
In development · Interactive examples use fictional dataThe question and the reference set.
Agreed together.The boundaries of the evidence.
Let’s define it.The record the team needs.
Agreed together.| Factor | What to establish | Why it matters |
|---|---|---|
| Source access | Supported sources and permitted use | A demo does not establish commercial data rights. |
| Observation frequency | Update windows and delivery expectations | An old observation should not be presented as a fresh one. |
| History and coverage | Available periods and missing fields | The comparison inherits the limits of the sample. |
| Reporting | Audience, handoff format and review owner | The evidence needs to support a specific decision. |
A useful first scope is a recurring deliverable with a bounded reference set, an observation window and someone who will review the finding. The example report shows the intended structure, without claiming live source coverage.
Discuss the research question ↗A process-led opening gives the team one specific creative detail to investigate.



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No. The cards describe the parts of a pilot scope to agree. Availability, deliverables, limits and commercial terms are confirmed separately.
No. No price or delivery commitment has been established for the product concept. We first need a bounded workflow and clear requirements.
Describe the recurring job, the permitted inputs, the desired handoff and the person reviewing the outcome. Do not send passwords, confidential assets or payment details.
Bring a category, a reference set and the creative question your team needs to answer.
Discuss your workflow ↗No account, trial or payment is created by an enquiry.